Global Institute of Entrepreneurship and Technology (GIET)

Insights & Guides

Digital Marketing Tips From Ghana’s Experts

Practical guides on ads, SEO, web development, AI and training — from the team that has run 5,600+ campaigns and trained 6,000+ people.

David Asaana

Want your business logo or photo to appear when you send emails from a cPanel or Roundcube business address? Learn the practical Google-based method and its limitations.

David Asaana

“We couldn't send an SMS to your number. Please check your number and try again in 1 hour” on WhatsApp? Here are practical steps to fix the verification problem.

David Asaana

If Facebook asks you to turn on Advanced Protection before you can access your account, this guide explains what it means and how to complete the security setup safely.

David Asaana

Seeing “Sorry, this content isn't available at the moment” on Facebook? This guide explains why it happens and the practical steps to fix it.

David Asaana

The eight things a web developer is actually responsible for - speed, mobile, SEO, conversion, mobile money, aftercare, ownership - and who leads on the evidence.

David Asaana

Forgot your WhatsApp two-step verification PIN and no longer have access to the recovery email? Here are the legitimate recovery options, including what to do if your account was hacked.

David Asaana

Most growing Ghanaian businesses hit the same wall. Ads are working, messages are coming in — and now you’re drowning. Every sale

David Asaana

There’s a belief among Ghanaian business owners that Instagram is the “serious” platform — younger, more stylish, better customers — and that

David Asaana

If your Facebook ads payment failed, your campaigns may stop running until the outstanding balance is resolved. This guide explains the likely causes and practical steps Ghanaian advertisers can take to fix the problem.

David Asaana

TikTok has exploded in Ghana. Everyone can see it — the views, the trends, the young audience, the creators building followings from

David Asaana

Seeing “Ad May Not Run: Potential Policy Issue” in Meta Ads Manager can be confusing, especially when your ad appears completely legitimate. This guide explains the common causes, how to troubleshoot the warning, and when to contact Meta support.

David Asaana

Learn how to set up standard events and custom conversions in Meta Events Manager, choose the right events for your Ghanaian business, and verify that your Pixel is tracking properly before running conversion campaigns.

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